Elevating Growth and Visibility Through Creative Support for the Marketing Team
Providing Marketing Support: From Creative Assets to Branding Strategy
Providing Marketing Support: From Creative Assets to Branding Strategy
I contributed to the design, user testing, and creation of new pages on VIIZR's website, with a specific focus on fostering growth and lead generation. My approach involved closely examining analytics to enhance the user experience for our visitors.
Leveraging my dual expertise in marketing and product design, I undertook the responsibility of crafting captivating images for the App Store and Play Store, creatively representing our mobile app.
In alignment with our branding strategy across various platforms, I was entrusted with the responsibility of creating illustrative elements for the help center. These illustrations serve as a vital component to ensure a consistent and cohesive visual identity, reinforcing our brand's presence and message across all customer touchpoints.
To maintain the website's visual consistency with the new branding strategy, I was assigned the role of creating illustrations that not only creatively represented our features but also ensured a harmonious look and feel throughout the site. These illustrations serve as a vital visual bridge, helping our audience connect with our brand and understand our product's unique value in an engaging and aesthetically pleasing manner.
Here I led multiple projects, 7 websites, and more than 100+ landing pages for marketing campaigns. As part of my role, I revamped Obu’s branding, introducing a new and fresh look and feel to improve their digital presence.
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